As a start-up e-commerce company, Nature Restore needed consumer data for its next steps toward brick-and-mortar. I approached the stakeholders with the idea of making their first debut at Natural Products Expo West to get feedback from attendees and acquire wholesale leads. After establishing the company needs and vision, I designed the tradeshow booth and marketing materials to generate buzz and attention on the showroom floor.
Art director, visual designer: Adrienne Le
Installation: Adrienne Le, Jamie Minamide
Project Manager: Alix Wride